What is Live Streaming? (Definition & Examples) |

Nov 15, 2024

Live stream (or livestreaming) has become so well-known that a third of all online viewers stream live every week. You can live stream and stream on a variety of devices and platforms. And it's simpler to begin and even more than before.

In this this article will teach you everything to learn about live streaming.

  • This article will explain the idea behind live stream streaming (including the technical side).
  • We'll present live streaming figures along with other important events.
  • HTML0The discussion will concentrate on the benefits and the cases that demonstrate live streaming as a viable option.      
  • HTML0. In the next section, we'll show you how to make your very own personal live stream.


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What exactly is live streaming?


Quick live streaming definition


Live streaming is the practice of displaying viewers live videos streaming in live-time. It was a practice that in the past was limited to companies that could live stream videos to customers.


Over the last couple of years, the live streaming has revolutionized the web and now many people are using the live streaming services at their home, without the need for an expensive studio to broadcast on television.


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What is live streaming... technology-wise


Coding
    Technically speaking, the camera produces images that are digitally raw. The problem is that these pictures are way too huge to stream smooth. So, encoders (software or hardware) reduce the size in real-time and transform the codecs (ie. h.264). This decreases the size of the file enough for it to be streamed through a normal process that the devices recognize it.


Compression
    The video is split into P frames, I-frames. These frames are referred to as B-frames. I-frames perform a bit similar to the standard JPEG image. They have a full frame, which includes every single particular.


P-frames and B frames function differently. They are simply used to take a snapshot of the video that's been modified in motion vectors through the tracking. This file is smaller, which is simpler to compress, and better suited in playing back. If you stream a video on YouTube where the person is talking, but the background is static much of the resolution does not change.


   

  • P-frames (Predictive frames) only need to encode the movement and movements that happen in relation to people speaking and body movements while looking at the previous frames.
  • B-frames could be superior to other frames, as they could refer to prior and later frames and create a complete image.


Internet speed
    Live streaming works on the continuous flow of data. We call this bit rate, which refers to the quantity of data the device streams every second.


   

  • HD720 (HD) video requires between 2-4 Mbps
  • 1080p works in conjunction with 6 Internet connections, and speeds between 4 and 6 Mbps
  • The 4k speed is needed to reach 15-25 Mbps


Live streaming is a definite requirement. It is crucial to be able to upload data quickly in order to handle the volume of data that streaming transmits.


Users don't have the same speeds. Quality of video decreases if a connection is not fast, or buffer (downloading as much as 3 seconds late) in order to make streaming seamless. Furthermore, we utilize Content Delivery Networks (CDNs)--this copies the video with a fast rate to a server that is located close to where the person using it, as it demands the data to be transferred over vast distances.


Latency


It's impossible to ensure that a film will be live. There is a requirement that you have a 2 second delay. The term used to describe the delay is called delay latency.


Live Statisticians streaming live


   


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Live streaming was the initial technique to bring it into the mainstream (Timeline)


It's not all-inclusive but we've offered brief overviews of latest technological advances that permit live streaming.


In the early 1990s, technology enabled "packets" which contained multimedia files, to be streamed before being rendered for a full download.
    1993 1993 1993 1993 1993 1993 MPEG-1 Standard for compressing is in place, which allows the use of streaming of videos
    1995 1995 Starlight is a business Starlight created the first streaming video service that relied on satellites.
     1995 - First internet radio: Radio HK.
    1995 1995 RealPlayer debuts, and becomes the first streaming software to be a significant player. It was added later to the list of options for Windows 98 installation.
     1996 - 1996. The Real-time Transport Protocol is created as a means of facilitating the transmission of audio and video over networks.
    1998 - Starlight introduced their initial Web product designed to facilitate conferencing.
    1999 1999 Victoria's Secret fashion show was one of the earliest major live-streaming shows that has an estimated 1.5 million viewers.
    2002 2001 Flash Player adds video capabilities making it possible to embed video.
    The year 2007 witnessed the debut of Justin.tv (later changed the title to Twitch) featuring Justin Kan appearing before cameras all through the all hours of the day. The channel later added to multiple channels allowing users to watch live.
    2009: Both Ustream and Live stream released in 2009.
    The timeframe 2011-2012 is the timeframe in which YouTube is adding live streaming on their services. It first launched live streaming in 2005 (fun information: the very first video was titled "Me at the Zoo"). Facebook began live streaming in 2015. It also launched Periscope was launched in 2015. Instagram followed in the year Instagram in the year 2016.


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Live streaming benefits


Live streaming offers a variety of benefits.


   

  • Super-interactive Viewers aren't restricted to streaming live. But, they can use the technology to communicate or ask questions as well as provide feedback using a variety different methods.
  • Complete: In contrast to edited content, where is the case with content creators, they may consider themselves obligated to edit the video however live streams don't have the capacity to edit it (at the very least, in the present). Thus, live streams seem natural which makes them more engaging.
  • It's less time-consuming. You can prepare and set up, however, streaming live is generally more efficient than creating an edited video that might require scripting, re-shooting or editing or another editing.
  • Costs for production are much lower In general, it's a lower lift for getting up and running, then for starting.
  • Repurposing It is possible to modify and edit the live stream in various formats and purposes after the event. This may include creating videos or video.
  • There is a feeling of urgency. The live stream may be more significant. But, even if a person publishes a live stream after an event, having the option to view live stream is an experience and may increase interest.


What do you're looking to stream live?





This video provides a great summary of the video those who are beginning to understand live streaming!


If you're not aware, this is a review of live streaming options available to producers. .


To live stream, you need:


1. AV source


One of the advantages regarding live streaming is that it doesn't require expensive equipment. Smartphones today have the necessary features to handle live streaming.


Here are some options you can use to select an appropriate video


   

  • Smartphone video: Most smartphones are able to make at a minimum HD videos. Some smartphones can produce 4K videos. Make sure to check whether the cameras both on the front and back sides of your phone might be of different resolutions. Both are probably appropriate to live stream. It's the easiest way to stream live via your phone.
  • Webcam: A few software programs let users use webcams built into laptop, PC or external camera. It is used for live streaming using a computer or laptop.
  • Professional cameras: Streamers who are skilled typically employ professional cameras like DSLRs to stream live. They can connect to laptops or a phone and offer higher quality video as well as giving users the choice to choose the lens that they like as well as the method you prefer.


It's crucial to be able to hear! There is a wide range of possibilities to select from


   

  • Mics that are built in phones or computers (not advised) Mics for computers and phones are too far from people's mouths when they are broadcasting the live streaming. They are usually poor quality recording devices. Choose any of the models shown below.
  • The Bluetooth or wired headphones put the microphone close to your mouth. This improves the clarity of your voice as well as reducing background noise. The best headphones will typically outperform the mic in your phone.
  • Lapel microphone: A microphone worn on the lapel can be attached to the collar or shirts. It will capture sound close to the mouth, which results in a better audio quality. It's wired, in addition to wireless and some of the most powerful microphones feature features such as noise cancellation.
  • Mics for shotgun Shotgun microphones are placed in a location that's close to your face (often mounted on the lens's top) and shoots images that follow the direction in which your voice is going.
  • Condenser microphone on the desktop Most streamers are currently using desktop condenser microphones such as Blue Yeti. Blue Yeti is one of the microphones that can be directly connected into your laptop and allows you to hear directly the sound coming from your mouth.


Here are a few more tips for live streaming to help you to enhance your performance.


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2. Software to stream (optional)


The requirement isn't always necessary since you are able live stream across all major platforms. It's a great option to those who are looking for:


   

  • Sharing the screens of computers by way of slideshows, or as part of gaming.
  • to use multiple cameras (ie. different angles).
  • They can be used as overlays to photos, chatboxes, logos, or even cards.
  • Mixing various audio sources (e.g. music).
  • To stream content simultaneously on several different platforms once (e.g. LinkedIn, Facebook and YouTube ).


For illustration our point We looked at streamyard, a streaming platform StreamYard in our latest blog post about Zoom Alternatives. It does a lot of the same functions.


3. A platform for live streaming


The explanation is straightforward. You require a platform for streaming like YouTube as well as Twitch.


Try this ! Mighty streams live from your phone or app via Mighty the app, or it might be an app you are able to name and stream through. It's simple to profit from the service and charge per stream or sign up for a membership that has streaming built-in to.


     Start Your Free Trial


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Live streaming can be a fantastic alternative for businesses.


If you're the manager of a firm, then you need to be aware of the benefits that live streaming can bring to your company. Although live streams might not look like an elegant or perfect version of the promotional videos that you've invested your energy in the making of Live streamers may offer an experience that is unique.


Like we've said, it lets for more personal interaction between your viewers and you which is unscripted and real that is a major advantage for any enterprise. Additionally, live streaming offers the chance of being spontaneous and surprising (in an appropriate way ).


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These are just a few additional advantages that live streaming can bring to businesses:


   

  • Event planners can hold events without the space, or in the absence of a location. Live streaming is a way for companies to have online discussions and meetings without needing to be in the exact same spot.
  • Make educational possibilities Live streams can be beneficial in bringing benefits, particularly in the learning process! Businesses can use live streams (especially in webinars in the form of) to educate their clients and build brand awareness.
  • Live viewers can watch the live stream at any time in the world is capable of streaming live via the internet as well as a device. The live stream draws viewers closer and enables you to connect with your viewers.
  • The ticket as well as other sales. Event organizers may create premium digital services including live streaming as ways to earn money, such as selling tickets and possessing the ability to earn money through these tickets.


Don't just take advantage of your live stream as an opportunity to earn some money. Your customers should feel respected and provide them with information that motivates and inspires your viewers and makes your viewers feel included. This is the only way to increase the value of live streaming to your business.


We're amazed at the live streaming capabilities and have added live streaming features to all of our plans.


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Live streaming demonstrations


There are a myriad of historic live streams. It includes:


   

  • Michael Jackson's funeral was among the live streams watched by the highest number of viewers on the day (2009).
  • 2012 was the final time NASA streaming live on Mars' Curiosity landing. There is still a way to watch the regular NASA live stream and live streaming in space.
  • The gaming season of this year saw gamers who were playing on Twitch played Pokemon and were also able to send instructions from them through chat. Then, it was determined that 1.16 million players played on the site and were watching.


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They're awesome! Live streaming is the perfect tool to connect groups of people. Live streams are also available for our annual People Magic Summit, with notable people and prominent leaders from the local community (this year's attendees included like Marie Forleo, Nathan Barry along with Amanda Goetz). It's possible to watch the sessions on our site!


Here are a few popular examples of how live streaming might be:


   

  • The Mighty Network host announces a every week via Live stream broadcast on Mondays.
  • Live music performances are performed by a performer via IGTV and TikTok and they perform a mini concert to the viewers.
  • Gamer games Roblox and Fortnight and broadcasts it around the world.
  • Colleges may offer students class online which is taught using live streaming.
  • A thought-leader with a powerful profile speaks live with an individual through LinkedIn live regarding an upcoming book launch.


You can find it on this page: 11 of the most effective strategies for increasing the involvement of communities.



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