We listened to over 30 sales podcasts, and these are the Most Effective Winners

Jun 30, 2023

Mowing the lawn? Listen to sales podcasts.

Going to work? Listen to sales podcasts.

Not doing anything? I think you get it.

The power of podcasts has transformed learning for a lot of people and we've compiled an impressive list of sales-related podcasts waiting for you to listen and learn.

Sales Babble

Host: Pat Helmers (international business consultant, tech startup coach, author of the Selling With Confidence sales method)

The average length or frequency the time: 25 to 35 minutes, weekly

What we like about it: Pat's conversations are funny as well as accessible. Every episode provides practical advice that can be applied almost instantly. Episodes cover a wide variety of topics in sales, meaning you can find something to suit every skill level and desire. They're the perfect listen to listen on the way home from work or during a the lunch break.

The must-listen show: SaaSy Selling for SaaS Sellers (featuring Director of Product Bill Wilson! )

Twitter: @PatHelmers

Sales Gravy

Host Jeb Blount (leading expert in how relationships impact sales)

The average length/freq uency: 5 to 10 minutes, weekly

Why we love it: Jeb has a wealth of experience in sales, but the part that kept us watching was the length of his programs. Almost all of them fall in between 5 and 10 minutes (apart from some interviews). He covers what needs to be said and moves ahead. They're excellent for a quick listen when you may be in a rut or looking for some tips on a specific sales-related topic.

Episodes you must listen to: A Pony in There Somewhere

Bowery Capital Startup Sales Podcast

Host: The Bowery Capital Team

Average length/frequency: 20 to 30 minutes 3 episodes every month

What we like about it: Each episode features an interview with the senior director or vice-president of an SaaS company, bringing in diverse opinions from across the field. Additionally, Bowery provides a write-up of the main points of the interview. If you don't have enough time to watch the whole 30-minute program it is possible to quickly go through the most important takeaways.

Must-listen episode: Optimizing Your Partnerships

Twitter: @BoweryCapital

B2B Growth Exhibition

Host: James Carbary & the Sweetfish Team

Average length/frequency: 20 to 30 minutes per day,

What we like about the technology: "We've interviewed names you've probably heard previously... but you've probably never heard from the majority of our guests. This is because most of our interviewees aren't writers and professional speakers, they're in the trenches managing sales and marketing teams. They're developing strategies, and experimenting on tactics, they're constructing one of the fastest-growing B2B businesses around the globe."

- James Carbary, Founder of Sweetfish Media

Must-listen episode: Ep. 856 The Reason B2B Salespeople Should Build A Personal Brand (And How to Do It)

Twitter: @B2BGrowthShow

Advanced Selling: The Podcast

Hosts: Bill Caskey & Brian Neale

Average length/frequency: 20 minutes weekly,

We love it: Bill and Brian share that enchanting chemistry that makes a duo great to enjoy. Their witty banter and way they bounce stories off one another makes this podcast an absolute success. Not to mention their audience interaction, taking calls from listeners and always seeking feedback or new ideas for topics.

Must-listen episode: Ep. 518 It's A Relief Party

Twitter: @AdvancedSelling

The Salesman Podcast

Host: Will Barron (one of the most lively hosts you'll ever listen to)

Average length/frequency: 40 minutes, twice per week

What we like about it: The ENERGY and PASSION. Will Barron stands out from every other sales podcast host because he is deeply invested in the topics and interviews the show (this might be one reason why this is the world's most downloaded B2B sales podcast). Barron interviews each episode the top thought leaders in sales and professionals, gleaning them for the best tips on sales as well as stories. He does so masterfully. The episodes are also accessible as video available on the Salesman website and being able to watch the way he speaks adds another dimension the already excellent podcast.

Must-listen episode: Ep. 587 - How To Make Your Product Differential (So That You Do Not Have To Battle On Price! )

Twitter: @SalesmanPodcast

Sales Pipeline Radio

Host: Matt Heinz (founder of Heinz Marketing)

Duration/Frequency: 20-30 minutes Weekly

Why we love it: Sales Pipeline Radio does not have a "schtick" or distinct characteristics which make it stand out. The thing that makes it stand out is the content. After listening to a few episodes, it's obvious that Matt Heinz knows his stuff (and is also able to conduct interviews with individuals). He finds the best interviewees for specific subjects and is an expert at interviewing them in a manner that extracts every bit of valuable information from the interviewees.

The must-listen show: Cerebral Selling What Science, Art and Metrics Combine to Exceed Your Sales Quota

Twitter: @HeinzMarketing

Catalyst Sale Podcast

hosts: Jody Maberry & Mike Simmons

Time/frequency average: 20 minutes weekly,

We love it: Jody Mike and Mike have great chemistry on the show and speak to an array of viewers when it comes to discussing topics related to sales. What's unique about Catalyst Sale is the 'Questions Covered' section that comes in every episode. You're interested in the subject but need answers? Look over the following list and find out if it's covered. This is like a list of frequently asked questions' for each episode. We enjoy it.

Must-listen episode: Ep. 113 The Prospect or Client Goes Silently The Prospector or the Client is Silent

Twitter: @simmons_m

The Sales Engagement Podcast

Hosts: Joe Vignolo & Mark Kosoglow

Average length/frequency:15-30 minutes, a few times per week

What we like about this format This podcast is entirely about interaction. In the present sales world, Joe and Mark keep it conversational when talking about sales. Limiting the jargon and fancy acronyms is essential to connecting with a larger audience. This Sales Engagement Podcast will take their commitment to listeners seriously It is a must to practice what they preach within their podcasts.

Must-listen episode: Ep. 43 Be a master Networker by asking one question

Twitter: @outreach_io

Taylor Bond   Taylor is an account executive at and was previously the Co-Founder and the Director of Growth at SalesRight (Now Interactive Quotes). He rarely stops talking about pricing psychology as well as the Canadian technology industry, and technology diversity and inclusion. When he's not at work, you'll be able to find him leading Canada's biggest LGBTQA+ technology community or in search of bagels and poutine.