Terms

Jul 15, 2023
Substack vs. Medium - a compasion of publishing platforms

The image was captured by Lucas George Wendt via Unsplash

The publishing platform and newsletters provide authors with the opportunity of monetizing their work on a regular basis. Instead of creating affiliate programs or filling the platform with ads, authors are able to concentrate on the things they enjoy -- writing.

This is a enlightened discussion between members as well as creators. They are paid by the writers to create content while users have the chance to explore their favourite content in an uninterrupted and free of ads. If you're a journalist on the blog or student of writing these comparisons will help in making an informed choice of which one best meets your requirements.

Substack

Substack's main objective is to help authors by giving them the necessary tools to achieve their objectives. Substack has a range of options that can meet the needs of creators who are freelance. From monetization opportunities to control of audience, Substack lets writers take control of their own artistic careers and create a viable career.

Prices and Features

Substack describes itself as "a platform for writers to write independently," Substack offers writers an opportunity to build a paid newsletter business in addition to build communities and earn income through subscriptions. They claim that absolutely no need for technical expertise and that they will "take charge of everything, with the exception of the most difficult aspect (the creation of courses)." They ensure "true independence" which means that they own the copyright of all written work.

It's a simple process. Writers are able to publish their posts on various platforms like Mailchimp, WordPress, Tinyletter, Medium, Tumblr, or even create custom websites, or develop new websites completely from scratch in just under an half an hour. When the site is and operating and the author decides what contents can be accessible at no cost and those which are not allowed by substack's Substack paywall. Substack earns 10% from the creator who are monetizing the site. However, until then Substack is available for free. Substack affirms it is Substack team believes it's possible to "start the process of establishing your Substack at the beginning of the day, and begin earning cash by lunchtime." Find out how you achieve this.

Dashboard/Posts

The Dashboard page displays the blog posts have been published previously along with high-level statistics for your most recent blog post. It includes the number of visits, the amount of emails that were received and the an open rate.

There's a myriad of options you could utilize to start designing your next piece of art. You can create a fresh blog post as well as a brand-new podcast episode or even create a brand fresh thread. On this dashboard, you can also get access to your Subscribers, Statistics and settings.

Substack vs. Medium - Substack posts homepage

In Substack newsletters, articles are referred to as 'posts'. the article is shared on the writer's Substack profile page. Once an account is set up, Substack automatically creates a first draft of the article. This auto-mailer encourages users join the creator of the newsletter and to promote the newsletter on social networks. The possibility to modify or erase the pre-populated initial post or to start a new one.

Substack's blog entries are posted found on the homepage

The process begins by creating a title and subtitle, and the author's name. The author can also ask guests authors to submit a written contribution after which you could utilize a powerful text editor that gives you the capability to include paragraph copy, headings images and buttons, in addition to bold and italic fonts along with statements and bullet points.

If you click the Settings option, you'll have the possibility to change the visibility of your post. It can be set to either public or private, as well as deciding whether commenting on the post should be made public. In this area, you are able to alter the date of publication as well as the URL, and also a secret "draft URL" Should you choose to share the article with your friends or relatives (even prior to publication). You can send an email to test the content, or change the preview for social media in order to make sure that the visuals just right before sending the email to your followers.

After you've published or scheduled the article, return to your Posts page to check the number of people who are reading each post.

Subscribers

The dashboard for subscribers lists the number of your customers, as well as those who pay for the subscription, their annual gross income, as well as subscribers numbers over the past 30-day, 90-day and even a month and all the time. The dashboard shows the emails of your subscribers for all your subscribers as well as the type of subscription they've (free and paid) as well as the day they joined along with the date, time and sum of the income for each user.

Substack vs. Medium - Substack add subscribers

To add more subscribers, you can add them with their email addresses or export your mailing list from MailChimp, TinyLetter, Patreon and similar platforms to an CSV file and move it to Substack. Substack's uploader tool Substack uploader tool can import any email address it can find, so only upload those that are included on your mailing list.

Stats

The Stats page, you'll see details about the amount of people who came to your site and the quantity of emails you've distributed over 30 day intervals and 90 days, or from when you started your newsletter.

The tab for traffic displays the users who have visited in the last month on your website, and the page they went to. The data could originate directly from your content substack page, or from other social media platforms, such as Twitter.

Substack vs. Medium - Substack stats

The Email tabs give the full information of every article including title, publication date, as well as readers (public as well as private) as well as delivery statistics including openings, open rate, paid and free subscriptions that expire after one day. It also provides engagement (likes or comments).

Settings

Here you can change the description and title of the publication. Additionally, you are able change the settings to improve the ability to be found (such tags) as well as alter your About page to emphasize the advantages you will get from reading the publication as well as being subscribers.

Substack vs. Medium - Substack settings

There are plenty of choices to customize the tone and visual brand of your blog. These include your cover image your logo and banner for your email and the welcome email text (which will be sent out to users immediately following their subscription). You can edit your email send settings such as the name of the sender, the date you wish to receive email notifications with replies to your posts and also your email address for RSS feeds, like email protected[email ] [email protectedEmail protected[email [email protected]]. It is possible to connect and detach the accounts associated with your social media platforms as well as make use of Stripe for processing payments.

Integrity and compatibility

One of the most important features of Substack's services is its capacity to import content across various platforms. This saves time because it's not needed to duplicate your contents from any platform you're on. Substack allows you to import content directly from your Emailchimp platform. It also supports WordPress, TinyLetter, Tumblr web RSS feed Podcast RSS feeds, Stripe and more.

It's true that a large part of the reason Substack is interested in integrations is to track details and data, therefore you can add the following: Facebook Pixel ID, Twitter Pixel ID, Parse.ly Pixel ID, Google Analytics Pixel ID, Google Tag Manager ID Google Site Verification in addition to Facebook Site Verification.

These pixels allow for monitoring your readership/engagement levels and some create an integration with advertising platforms. This is the case for example when you connect your Facebook Pixel ID (found on your Facebook Business Page) in your substack that you've created Substack, Facebook can track the number of people who look at ads that are relevant to them.

Medium

Medium however it is a content-creation and publishing platform that hosts a variety of articles written by different writers. Medium is a platform that uses social media that allows users to explore, and lets authors connect to an enormous audience and also communicate with readers as well as other websites with similar interest. Medium is a user-friendly interface that has a variety of social capabilities along with a built-in distribution platform.

Pricing and Features

Medium.com provides a variety of tools and services for users and creators of media. Medium.com has grown into a must-visit website for companies as well as people who want to share their thoughts and stories as well as details with an international community.

You can easily write and edit your content with a user-friendly and user-friendly editor. Medium offers a non-distracting editing tool that includes important formatting options like headings, lists, and images and embedding multimedia content. Once you have written an article, you can decide to publish it on Medium open to all or limit access to a particular group of people.

Access to unlimited access is $5 USD/month when paid monthly or $50 USD/year if the year has been fully purchased.

Dashboard/Home

As with other social media platforms, Medium offers an extensive readership and followers who always seek the latest information. With the help of its algorithms and curation system, which features an editor's choice newsletter Content is able to be noticed and read by an enormous number of people. This can aid authors and writers reach towards the masses, gain an following and increase the influence of their field.

Substack vs. Medium - Medium home page

Medium boasts a vast audience and gives authors the chance to connect with more people, and also gain recognition for their works. With its wide-ranging coverage, your work is more likely to be noticed by anyone interested in the subject matter.

The curator sections on Medium assist in making your content available to users who are attracted and improve your odds of exposure and engagement. With these tools for discovery and discovery, you can profit from the Medium distribution system and increase the reach of your content.

Post editor

Medium offers a broad selection of tools that can be used to make material, with sophisticated formatting options, as well as embedded media options that can include video and images and the capability to include specific code snippets. Medium lets writers create visually pleasing articles that include high-quality content and is a perfect option for those who write with digital media who want to use a more aesthetic method of writing.

Substack vs. Medium - Medium's post editor

The editor that is flexible for articles on Medium authors is able to personalize the design and appearance of their posts to be in line with their own personal branding. Medium is able to integrate multimedia, which allows for the seamless integration of photos and videos as well as other elements that work together. If you're trying to display your skills as a photographer, or perhaps present your information in images or graphs Medium will help you create amazing material.

Network effect

Medium creates a sense being part of a community through features like comments, highlights and guidelines which allow authors to engage with their readers. These tools facilitate engaging discussions and provide a safe space where writers can interact with their followers.

Substack vs. Medium - Medium's network effect

Medium's network effect plays a important role in increasing the effectiveness of writers' writing. When readers interact with posts by making comments, clapping or sharing content, the algorithms at Medium take note of the interaction and display the post in a vaster approach to the public. This effect on the network allows authors to gain more attention beyond their followers' existing ones and draw new followers who are keen on the topic the writers write on.

Making money with your business: Medium's Partner Program

Medium operates on a unique monetization system called"the Medium Partner Program. Participants in the Medium Partner Program may join and earn cash according to the level of interaction they have in their articles, which can be measured by the amount of applauds (Medium's equivalent of likes) in addition to reading time. (While it is possible to earn is available on Medium, it's likely that earning is less likely when compared to Substack's subscription-based platform.)

Substack vs. Medium - Medium Partner Program

The Partner Program at Medium encourages writers to write engaging and interesting articles that are resonant to the readers. When it comes to recognizing content by the number of comments and engagement from readers, Medium promotes the development of high-quality content that entertains and draws viewers. This can be a fantastic chance for publishers to earn money while still maintaining an open and free publishing platform.

Conclusion: Medium vs Substack

Substack and Medium offer different things to cater to different creators -- the best way to choose the platform for you is to consider what you want to get out of your newsletter/publishing platform. Substack supports independent authors through an option to monetize their content and also content owned by the audience, in addition to a simple and custom experience for creating. Contrastingly, Medium offers a vast users base, numerous features for discovering and an experience of belonging.

By providing valuable and unique information to your readers You can earn money and continue to pursue your creativity. Each option serves a distinct function, and it's your obligation to choose which works best for both you and your audience. Write with enthusiasm!

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