Run Competitions to Market Your Membership Website

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If you're in search of an opportunity to advertise your membership site and increase the number of people who access it, holding a competition might be the solution. Of course, there are a variety of ways to grow your audience with giveaways or contests, however they are a great choice.

Contents Toggle

•       The benefits of using competitions and Contests
•       Reach a Wider Audience
•       Boost Social Media Following
•       Increase the amount of traffic to websites
•       Expand The Email Addresses of Your List
•       Invite Discussion
•       Promote Your Member Product
•       Key Points to Consider Prior to launching a contest
•       How to run an Event for Your Website
•       Contests & Giveaways by Fatcat Apps
•       Comment Contest
•       The No-Frills Award Draw Competitions
•       Final Ideas

In this article, we'll look at the benefits organizing a competition in order to increase visits to your site. We'll also offer some suggestions for how to get started.

The benefits of using competitions and contests

Before we go over the tools that can assist you with running a contest on your membership website, we'll go over a few benefits of hosting an online contest.

Affect a broader audience

If your competition requires the participant to share the competition on social media and other platforms in order to get the message out to a larger number of people may be the main benefit of running the contest.

Many contest management companies permit contest entries via social media sites, which includes tweets or shares of your content, giving contest participants a chance to win.

Every share you make via social media can bring your site and your membership services in front of potential new members or customers. In this case it's an excellent idea to include the social media element in your contests.

Boost Social Media Following

Getting more social media followers is a worthy goal in it's own. If you are using social media to allow participants participate in the contest, then letting people join your page to be a part of the contest will naturally boost the number of followers you have.

More Site Traffic

A well-organized contest is certain will increase the number of visitors to your site. One way to do this is to invite people to participate in your website and with a marketing feature for the contest participants. Furthermore, a fantastic contest that has a prize could become an interesting newsworthy event by itself. Making a giveaway for a great contest provides you with an opportunity to contact influential influencers, bloggers, as well as other prominent actors in your industry and offer them something new to discuss that their fans could be attracted to.

The new publicity could boost the amount of users who come to your website. This gives the chance to convert the new users to subscribers or members.

Increase Your Email List

When those new visitors are you're looking to join the competition, you are able to begin to set your marketing email campaign in motion and begin to share great content with your new subscribers. After your leads have been warm, you are able to provide them with a link to your membership plan. The new members.

Engage in Discussion

A different method of running an event is to select a winner from everyone who has left a comment to your website. Since comments could lead to discussions about your site and the products it offers or membership options, it is worthwhile putting an effort into getting customers to leave comments on your site.

Promote Your Membership Product

The last but not least is having a contest can assist in the promotion of your membership plan. Through creating a contest that is newsworthy with other members from your area are likely to be inclined to spread to their audiences as well as creating an entry method that involves promotions via social media to increase awareness of the benefits of your membership scheme.

The Most Important Factors to Take into consideration before conducting a contest

Before you start to launch your first competition there are some things to take into consideration. First, it's a good idea to take your time to think about the prizes you will award.

Are you planning to give one grand prize, or give runners-up prizes as well? An unrestricted or free access to your membership plan is a good choice. If you'd like to advertise your contest to members already in the program then you'll have look outside the limits of.

Be sure your prize is appealing to your intended audience, while it also offering something they'll enjoy sharing with their friends on social media, and even make their mark on. Make sure that your budget for prizes is within your expectations realistically for the contest and the results.

It is hoped that your competitors will bring more traffic to your website. If this occurs, you'll need to be sure that you've set up systems to not only handle this increased traffic, but maximize the benefits of it.

Last but not least, you must set up site analytics that track the performance of your competition. Google Analytics is a free service. Google Analytics makes it easy to check if your site has seen an increase in traffic and where they came from as well as what's been happening with your site.

How to run a Contest on your Website

If you're making use of WordPress for your membership site and using WordPress for your website that is a member It's much easier than you expect to conduct the competition. There's a variety of premium and free plugins designed to assist you in this process the only thing you'll need to do is select the best tool that will meet the goals you want to achieve. Here's a quick summary of the most popular WordPress competition and contest plugins.

Giveaways and Contests by Fatcat Apps

The no-cost Giveaways and Contests plugin can be used to create and organize a prize giveaway that demands that participants submit their email address for entry. After the contest's end date is met, the plugin will select winners at random. Thanks to IP tracking as well as the use of cookies this plugin will stop fake contests.

If you are looking for a fast and simple approach to get a taste of contests for your WordPress site This plugin can be an excellent option.

Comment Contest

The cost-free Comment Contest plugin can aid in the formation of discussion regarding blog posts. When enabled, the plugin will allow you to choose the type of comments that will be used in the contest prior to deciding on the winner. As leaving a comment is all that's needed to enter the contest, you will get a lot of participation from the people who visit your site.

The No Frills Prize Draw Competitions

The Freemium plug-in will let you start hosting competitions on your WordPress site for no cost You can also upgrade to the paid version to unlock additional functions.

In the setting, you can choose the requirements for your contestants in order to be eligible for the competition. For instance, they could have to type in a message, answering the multiple choice question or simply pressing enter. The winner is selected from the software. This leaves you with the job of getting in touch with the winner and handing them the prize.

If you're looking to be at the competitive market, the top KingSumo Giveaways plugin can be expensive, however it is packed with options.

Final Reflections

If everything goes as planned however, your competition could bring increased traffic to your website as well as increased exposure through social media, and also more participants to your contest.

     Do you have any questions about running a contest to your site's membership? Tell us about it in the section of comments below.

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