Pricing Strategies to Combat Stagflation Cost Strategies to combat Stagflation
It's not easy to guide your company through a time with the rise in economic recession or inflation. This is even more challenging when both occur simultaneously.
The term is stagflation, analysts forecast a period of stagflation which will last through 2024.
Perhaps you're thinking of methods to reduce costs and change the plan of expansion.
What's the cost?
In his capacity as Chief Product Officer, Kurt Smith worked with growth-stage to Fortune 100 companies at Accel-KKR The company always considered pricing one of the most important strategies to grow the business in order to reach their next milestone for revenue.
and Kurt is of the opinion that iterative pricing could be very efficient in market conditions that are unstable.
Two hours of interviews Sales managers Todd Stellfox and Tony Markov spoke to Kurt on pricing strategies that can be used in markets with volatility and even beyond. Check out both interviews here as well as read highlights of both.
What you should not do is trust the price of your competition is
What are your competitors doing in relation to their product's value? (2 minute):
Strategic Pricing Strategies to Combat Inflation, as it relates to Foreign Exchange
Position of the price basing on the regional purchasing power (2 minute):
How can you determine the cost of the latest product?
What formula will you have to develop to calculate the business value of an item which is completely new? (4 minutes):
What's the difference in the way that the US as well as Europe consider the price differently?
Historically, early-stage US-based companies were more focused on winning the market share. European companies had issues in crossing the border often. Changes are occurring. (2.5 mins):
Pricing Strategies for Breaking into New Markets
Solutions for Horizontal models vs. Vertical expansion models (18 minutes):
Iterative Pricing
This platform allows companies to analyze their pricing (2 minutes):
Full Video
Take a look at the entire interview of Tony and Kurt to learn more about the pricing strategy for global markets.
Listen to the full interview featuring Todd along with Kurt to learn the details about how you can identify the ideal valuation measurement, and additional opportunities to earn revenue from various areas :
About Our Presenters
HTML1 Kurt Smith, Chief Product Officer at
Kurt is Director of Strategy and plans for payment, product development and corporate development of HTML0 and also serves as the general manager of Interactive Quotes (IQ). Prior to joining the company, Kurt was working for more than 10 years as an advisor and investor at growth-stage software firms around the world. Through his career, Kurt has shown an desire to assist companies as well as individuals in exploring and developing their unique talents and realize the maximum extent of their potential. Kurt has worked with several of the fastest expanding software firms around the world as an Operating Principal at Accel-KKR. In addition, he worked the services of Fortune 100 companies while an Engagement Manager with McKinsey. Kurt started his career as an experienced professional in FinTech as a project manager for Envestnet (NYSE ENV) during the time when Envestnet was expanding to the point of having an IPO.
Todd Stellfox, Sales Manager at
Todd serves as the director of sales in North America at where he supervises account managers that sell services throughout the world. Todd is an experienced professional with more than 12 years of experience in the business, along with experience in payments as well as SaaS business. He's passionate about sharing his knowledge with others, and aiding clients as colleagues achieve their goals. Todd lives in Charlotte, VT with his family.
HTML1 Tony Markov, Sales Team Manager at
Tony is the co-founder of the company's EMEA operations in EMEA. He is now the company's Key Account Executive as well in the role of Sales Team Leader Amsterdam The Netherlands. With more than 8 years experience working in SaaS and the bulk of his time is spent dealing with SaaS billing and payments. Tony is constantly working on creating new initiatives, and is constantly in conversation with SMB as well as Enterprise SaaS firms looking to increase their growth.
About
The original post appeared here
This post was posted on this website.
This post was first seen on here