Nine ways to make use of screen-recorded videos to communicate better in the workplace

85% percent of workers are not engaged or actively disengaged at their jobs.

Video communication is a great way to help

Let's go through nine ways to use video to better engage your teams and help you create these videos using the simplest screen recording device.

But first, what's Screen Recorder?

This tool is great to quickly share your thoughts with your team or clients without the need to write (and edit) long paragraphs explaining something.

You also don't have to worry about taking accurate screenshots and marking them to show specific things. Instead, simply take people through the process using an audio recording of the screen and audio narration.

9 ways to communicate better using recorded video

Screen-recorded videos add a layer of authenticity to your communications through the recording of your facial expressions, tone as well as other signals that are not verbal which in turn help creating a sense of connection with your employees and minimising any confusion that may arise from text alone.

Use these videos for all types of internal communications including sharing reports on performance and presentations, as well as training material, and a lot more:

1. Executive messages

77 percent of engaged employees believe they'd appreciate it by receiving a consistent frequency of communications from their bosses, such as regular updates on their operations, and also from the C-suite explaining how decisions are made.

Even so, leadership often limits their updates to town halls every quarter lengthy emails and official announcements. These scripted comms do little to get employees' trust -- let alone engage them.

Screen-recorded video could serve as a intermediary between the C-suite and the rest of the organization. Easy and quick to create, these films are more human and less scripted, helping leadership earn their employees' trust faster and build an engaged staff.

"Being video-first and visually oriented when communicating at work is an effective way to combat this. It forces you to remove the protection and mask of written and edited comms."

2. Welcome messages to new employees

The majority of employees are planning to leave soondue to a inadequate onboarding that leaves the employees feeling disengaged.

Boring decks sharing the company philosophy and mission do not help to engage new employees.

Screen-recorded welcome video clips provide a wonderful option. They capture the excitement you feel for having your new hire on board without you needing to schedule time to schedule another Zoom meeting. In addition, since these videos are shown to that you are a professional, they could:

• You can do a fantastic job of making employees feel comfortable
• Help you and your colleagues to build trust with the newcomer right from the beginning

Here's an example of Maddie Diaz, Senior Demand Generation Specialist at , created the video below to introduce herself to the marketing team.

3. Onboarding of employees

Here's an EMS interactive training video that gives quiz-takers points based on their answers:

4. Walkthroughs of the product

Teams must have a clear grasp of your product's unique benefit before they promote and sell it.

Making snackable feature video series is an effective solution to going deeper into explaining a product than a demo is by itself.

• Scale product education
• Create all content in a way that is easy to find

5. Walkthroughs of the process and directions

Are you aware of the " Hey, so how do I proceed from here?" messages? They indicate your employees don't understand the process.

Actually, just 4 out of 10 remote or hybrid employees claim to know what is expected of them at work.

Screen-recorded process walkthroughs are handy tools for setting up clear working objectives. Inspire sales, marketing, support, product and other departments to make the walkthroughs for their teams. by breaking them down into the following sections:

• Processes for example using specific tools, file pay checks, or navigate internal databases.
• Workflows -- What responsibilities take place first, next and third? Who is accountable for what and to whom they'll give the ball to in the next.
• Team communications What can you call meetings and when is it appropriate to show screen-recorded video, including the steps to create the videos.

You can also assist employees with simple technical issues with troubleshooting videos and also answer commonly requested questions.

The best part? Screen-recorded movies are effective in formulating processes for outside contractors as well. Like, for instance, Shopify uses payment process walkthroughs to reduce back-and-forth between managers and freelancers on getting payed.

6. Just-in-time trainings

Half of the participants who participated in the TalentLMS survey are unhappy with their education program due to it's not very pertinent to them. Because it's irrelevant, employees are able to forget about 50 to 80% of their the training in two days.

How can we solve this problem?

Because of the instant application, the message is also far better retained than when employees are forced to sit through a helpful but irrelevant-in-the-moment training workshop.

"Having a platform like that could house the one true source [let's] us push it as a link or embed code and incorporate it into our training, but still change it without embed codes or links changing which has helped us so many times over the last few years."

Plus, thanks to thorough video analytics, you can be able to easily monitor engagement with your content to measure the effectiveness of your program for training.

7. Sales enablement training

Between prospecting, conducting cold outreach, and closing sales there's a lot of opportunity for sales training emails to be tossed into hectic reps' inboxes. The same-sized workshops that fit in between busy schedules don't see much retention either.

In contrast, sharing one-on-one sales training via video can be a great way to increase acceptance and enhance the performance of your team. You can record different sales enablement videos sharing:

• marketing intelligence: Share market analysis as well as brand updates and briefs on incoming leads in bite-sized video lessons.
• Ideal buyer profiles go deeper than a surface-level pdf of a buyer's persona. Educate reps by talking through precisely what is appealing to the ideal buyer, what they face during the sales process, and so on.
• new sales playbooks and frameworks Screen recording is a great way to give feedback for playbooks that you create. Once you're done, pack the actions to be taken into brief videos that promote adoption.

8. Management of projects

"New project, more meetings What a great idea," said no one ever.

Yet, project meetings are the most popular type of meetings employees attend.

However, replacing them with screen-recorded tutorial videos that outline the the, what is, and why for projects is an absolute time-saver for everyone involved. Consider it this way:

• Project managers are able to share their the project's goals, details and the feedback at their own pace.
• Team members can go through project videos at their pace -- instead of yawning during meetings.
• Project members can also record short videos from their browsers in order to communicate progress information.

Pro suggestion: Organize videos sharing outcomes and goals for your project by campaign names within your library of videos. So, you'll have an easy to follow record of every campaign's "why" as well as the results they drove.

9. Team update and report

Team updates can easily fall into chat forums and emails archives while some users may miss them entirely.

Video-recorded updates, on the other hand, can be difficult to overlook. They are organized in the project's name, teams or topic within your video library, they become easily searchable too. Yet another idea: share your monitor to create performance reports.

Based on the person who is watching the video, employees or others, allow the viewers to view, comment, or manage specific video folders. You can also disable public comments if needed.

Record employee messages videos today

Keep in mind that screen-recorded videos show your true feelings better than written comms can.

These videos are also helpful in closing the gap in communication between leaders and employees. For a user-friendly tool for making videos like these, we suggest our no-cost Recorder. Simply enable the recorder in your browser and start recording from the beginning.