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If you are thinking of adding products or services to their shopping carts online, then leave a website and do not check out. This is known in the context of an "abandoned cart" or "abandoned checkout." Research shows that customers abandon carts on average in 84% of instances when using mobile devices, whereas 72% on computers.

It is possible to recover lost profits by sending cart refund emails. The email is a follow-up that is automatically sent to your customers within 24 hours of abandoning their shopping cart. In this way, you'll be able to stay in touch while your products and the items that you've been discarded remain in the minds of shoppers.

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