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Each successful founder's story begins with a passion. For Sam Stocking, dog trainer and founder of Korey the Kanine Korey the Kanine, the love was for dogs. "We always had dogs in my family growing up, and I always loved having them around," Sam shared with . "But I became really fascinated by dog training after I got Korey."

In 2019, looking for a new way to help manage the symptoms of her Type 1 diabetes, Sam and her husband decided to introduce Korey to their household. The golden labrador retriever was still a puppy However, their aim was to train Korey to become a Diabetic Alert Dog, which is a service animal that is trained to identify and warn the person of changes of blood sugar.

Sam and Korey began working with a specialized trainer to assist Korey grow up into the life-saving diabetic Alert Dog that Sam needed, Sam's passion for dogs transformed into a business idea. "Seeing all the wonderful things Korey could do was the catalyst for my desire to become a trainer for dogs, which led to founding Korey Kanine." Kanine."

In the present, Korey the Kanine offers a variety of puppy training classes for dogs and puppies. These include the most popular classes for Diabetic Alert Dog training. " Korey has made this possible and easy for me," Sam says. The process of streamlining bookings on her site, to creating brand new growth opportunities and an engaging social media presence--learn how Sam (and Korey) have made her hobby into a thriving business with the ability of .

Scaling and Scheduling

Sam began launching Korey the Kanine while living in Germany at the time of the start of the epidemic. "I had the opportunity to launch my business solely online, and then further develop the business into offline and online appointments after we moved back to the USA and got settled into the new environment."