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When Desiree Pais first launched Benshen In 2015, her goal was to create a natural skincare business. "It was the first time I did anything like that and I was amazed by the many amazing tools to utilize as a new business proprietor, from the aesthetic aspect to the easy-to-use ecommerce," Desiree says. However, by 2017, her idea evolved into something much more holistic that was an online platform to provide guidance and empowerment for individuals. "I was looking to concentrate on helping people feel powerful and confident in a different way--from within," she says.