How to Add Social Logins to Your WordPress Site

Jul 12, 2024

Reader Disclosure

You've put in a lot of time, effort and passion in creating the ideal experience for your members.

What's inside          Toggle

There's one aspect of the user journey that frequently frustrates both your administrators and users, and it happens right on the way to your member site.

    The procedure of logging in.

For us who have organizational challenges () the process of logging in typically involves:

  • Making various efforts to recall our password/email combo
  • failing,
  • Following the loss of password labyrinth,
  • being frustrated by having to come up with a new unforgettable password

At any time during this process there's a good likelihood that we'll get bogged down to the point of bailing altogether.

As the owner of a membership website If you're not maximizing the potential for sales and engagement and you're at risk of losing customers, due to something totally out of your control.

Until now.

The Social Login Add-on

Watch the video to learn how you can Include Social Logins on Your WordPress Website Using

Through the Social Login plugin it allows users to connect to your site through their social media accounts, like Facebook, Google, or Twitter.

No more fussing over forgotten passwords. Today, you'll be able to unlock your virtual door as fast and as painless as you can.

This feature can streamline visitors' login experience, enhance security, and reduce the stress on your support staff.

Do you want to offer your guests a an easier ride? Let's get it all set and up and

What are the benefits of using social Logins?

If you've ever managed a web-based site, then you're familiar with the challenges of login systems that are traditional such as user defection and chronic fatigue of passwords are just one of many issues.

Let's break down the ways that social logins can benefit the users of your site and also your business.

More Passwords, Less Problems

So, why put up an obstacle for their return by forcing them to remember another password?

There's an easy solution: fewer passwords to keep track of.

If users log in via their accounts on social media, they reduce the number of passwords they must manage.

A few users may have a password management program to solve the issue however the problem is present even when they log onto a new device.

If you make it easy to access your site with social logins, they are more likely to return to your site because they know that they are able to access the site at any time on any device.

Secure and Trustworthy

Comfort is a result of familiarity.

When visitors can sign in by using their social media accounts, they're tapping into an account they trust and use regularly on other websites.

Screenshot of Zapier social login options

This familiarity decreases apprehension and boosts their willingness to engage on your site.

This trust transfer onto your website, making users feel more secure.

Feel confident knowing that they're using a secure system they can trust.

More Admin

No one likes dealing with the reset of passwords or account retrieval isn't it?

Social logins can keep this type of nuisance at bay by offering alternative ways to sign in.

This allows your support staff to tackle other issues that are more urgent, while keeping your users content and engaged.

Robust Security

Utilizing the security systems of big players like Facebook and Google means you're leveraging some of the most sophisticated systems that are available.

Finally, the openness of handling data through social logins is a reassuring factor for users.

Their information does not disappear into the dark but being managed by trusted platforms. This increases confidence for your site and promotes its use as well as a greater level of engagement.

Social logins provide a myriad of advantages that make them an attractive option for businesses looking to enhance the accessibility of their site and increase user friendliness.

In integrating this feature you're enriching your users their overall experience.

Profits for your bottom line

How do these benefits lead to the success of your company?

A Boost in Lifetime Value for Members

In simple terms, happy clients return to the store for more.

An easy-to-use login procedure makes it easier for members to log in and stay engaged more often.

The upshot is a higher life-time value for your customers since happy customers are more likely to continue to keep their memberships on the site every month.

Higher Conversion Rates for Upsells and Cross-Sells

And when your members stay with you for longer periods of time, they'll be more inclined to take a look at other options.

It also means that there are more chances for your members to get involved with your content and discover more advanced membership levels or other items and services.

This could lead to higher revenues and sales per client!

Reduced Support Costs

The less time you spend on password resets means your support team can focus on more important tasks.

By minimizing login-related issues, you will reduce support calls and save on customer service expenses, allowing you to free up your resources to use in other areas of your company.

This small and easy addition to your WordPress website could make a surprising difference to your members' experience and the bottom line.

How to Enable Social Logins to Your WordPress Membership Site

The the reasonss now it's time to look at what it's possible to add social logins on your website by .

This Social Login add-on is available with Pro plans. If you're a current customer on a lower-level plan, you can upgrade through the "Change Plan link located on the page on your account.

1. Install the Social Login Add-on

Locate your Social Login add-on and click Install the Add-on.

After installation Once installed, you can select Activate to activate it, and then a new Login option for Social Login choice will show within the menu.

2. Enable Your Social Providers

The time has come to connect the social networks you've chosen with your website.

Go to the Social Login section and click on one of the social networks you wish to configure, for example, Facebook.

Then check the box labeled Allowing the Facebook Provider.

The process for activating each social provider is slightly different, but you can learn step-by-step directions for each of them using these links

Repeat the procedure with any number of social media providers you like.

3. Take a look at your brand new Login Buttons for Sign-In on Your Login Page

Automatically adds social buttons to your login page for each one of the services you've installed.

Social Logins as they appear on a ReadyLaunch™ login page

Note that before using social logins, your members should have an account through your website.

If the email they used to create the account they have on your site matches the email used for the account on social media, the two accounts will automatically connected when they use the login option for social accounts their first time.

But, if the two emails aren't the same, they'll have connect them by hand. It's a good thing that it's easy...

4. Admire The Connect/Disconnect Buttons On the Accounts Page for Members.

If you have enabled any social service when you enable a social provider, it will automatically connect to the Social Login add-on also automatically adds connect/disconnectbuttons to your users' account page.

Social Login Connect Disconnect buttons

The buttons allow your members with different emails to connect their personal social accounts to your membership site.

5. (Optional) (Optional) Add Social Login buttons to any Page On Your Site

In other words, as you've discovered this add-on, Social Login add-on is able to automatically add social login buttons onto your account's page.

These will be included whenever you enter the following login shortcode on your site:

[mepr-login-form use_redirect="true"]

You can also just add the social login buttons on any page using the following shortcode:

[_social_login_buttons]

Add the buttons for connecting and disconnecting using this shortcode:

[_social_connect_disconnect]

Overall, you'll have plenty of options to integrate social logins on your site and ensure that your users experience is as seamless as possible.

Conclusion

It is essential for your company to keep up-to-date with the latest trends to make life easier for users.

Social login features like Facebook and Twitter make registration and assure your visitors that their data are secure, increasing customer trust and loyalty.

Making sure you have user-friendly functions on your site goes beyond keeping up with technological advances. You're prioritizing your users requirements and making sure they have the best experience each time they visit your site.

 Ready to simplify the login process for your members?

Do you really need to delay improving your website's user-friendliness and gain the advantages for your business with the help of two clicks to the right place?

cta character

Start today!

Begin to earn money for the content you create.

Victoria Lloyd       Victoria has a knack for turning small beginnings into big successes, having elevated her jewelry line from the bustle of the city's markets, to prestigious spots like The Royal Academy of Arts and Topshop's Oxford Circus flagship store. Victoria's expertise extends beyond physical items. Victoria has a proven experience of increasing the online presence of a range of companies. From bold startups to household names like Nokia and Jack Daniels, Victoria has employed her unique combination of wordsmithing as well as strategic insights and a digital savvy to ramp higher engagement with brands and increase SEO. With her company , Victoria leverages her diverse knowledge to deconstruct and simplify the world of online membership and business growth. Victoria is here to help readers through her insightful insights, helping them to effectively and imaginatively create their communities online and membership websites.