How do you create a lead magnet for no cost
Lead magnets are an awesome method to increase your list of subscribers. In exchange for someone signing up to receive emails from you, provide the recipient with a complimentary article or source. Consider it the equivalent of a gift!
A further reason for offering the kind of download that is free is to create authority that is, you're an expert on the matter. Some lead magnets even show the customer directly how to solve a problem in order for the potential buyer to understand that they need to be able to hire the creator their help.
Let's walk through how to create a free downloadable lead magnet.
Do you prefer to watch rather than to read? No worries! Take a look at the video below and understand the building process and how to carry the structure!
Step 1: Choose your type of lead magnet
First, think of what kind of lead magnet would like to design. Some popular lead magnet options include:
A lengthy form of guide or ebook. If you're skilled at writing or have an audience that is drawn to long-form content they are both excellent options.
A white report or paper. This is especially relevant in the event that you've got interesting information that you want to share, or can collect it from other sources.
Checklists and templates. They aren't as demanding writing, but do require ability to format.
Industry specific lead magnet. For example, recipes or meal plans are well-liked choices among creators within the fitness and health area.
For a lead magnet example on this blog, we'll be offering a checklist.
Step 2: Brainstorm your lead magnet topic
Once you've determined what kind of lead magnet you want to provide, you'll have decide on the right topic. Your topic should be valuable enough to hand over your email address, however it shouldn't be enough to be so important that you can be charging for the lead. It's all about balance!
Consider a topic that would be simple to make and that leverages your current knowledge. It also doesn't hurt to run a quick Google check to see if your subject hasn't been addressed by an abundance of articles that are free to read so that you don't waste your time producing content that requires an email address to read. If you are covering a subject again, consider ways to enhance your lead magnet to be more thorough and more appealing.
In our example of a checklist, let's imagine you're an entrepreneur with knowledge with a vast knowledge of the outdoors. You could provide a list for all the items that one requires if planning a backpacking trip that spans multiple nights. excursion.
Step 3: Do all the research you need to do
Step 4: Write your draft
When you've had your data done, it's now time to start writing. Many people start with an outline while others prefer to sketch an initial draft on paper. The process of writing is entirely yours to decide, however at the end of the day, you'll want to let your creativity be flowing and improve it later on.
In our example of a checklist We'll begin by throwing every possible relevant idea related to backpacking onto the webpage.

Step 5: Edit your lead magnet
When you've finished your draft, you'll need to revise it. Review it to see if you can find an opportunity to enhance the draft. Maybe you add some new ideas, or maybe you cut out something that was more irrelevant. Ideally, you'll let someone else edit the document to your specifications. If you're on your own just make sure you make changes to your document after having taken some time to let it sit.
For our checklist example Perhaps we'd like to add some new ideas perhaps
make it more detailed. We could also include hyperlinks to recommended sports equipment gear, which adds additional value by preventing your reader from spending time on research.
Step 6: Step 6: Proofread
After you have your lead magnet finalized then it's time for proofreading. Here are two helpful tips. First, use a tool like Grammarly to assist you in catching typos and grammatical errors (we employ it as well!). Then, take a moment to read the text aloud to ensure your thoughts are written in the manner you would like.
A different suggestion is to proofread right at the beginning of the day, in the morning when you're new and has had time to distance your self from the paper.
Step 7: Design your lead magnet

If you decide to utilize any kind of lead magnet maker instrument, tool or generator ensure that you've review their terms and conditions of use and ensure that you're complying with their rules.
To create a checklist it is possible to build a table in Google Document. Google Document itself. Once you've formatted it according to your liking, click the File tab, followed by Download, then choose PDF file. Then, you have the file that can be used to create a lead magnet!
Remember, since the lead magnet is completely cost-free, there is no need to stress about the formatting. It should be clean and clear. But your lead is coming to you with the details rather than the layout or layout of your document.
Step 8: Distribute your lead magnet
Offer lead magnets in
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