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How can I Create a Video Podcast | YouTube Podcasting 101

Jul 28, 2022

It's getting increasingly difficult to see a firm which hasn't gotten into podcasting in some form. Podcasts are a great option to get your readers in the loop and boost traffic to your site, however, they often fail to take off in practice because of a insufficient time or funds.

All the information you need to start with a podcast has been set out prior to you creating your own podcast becomes much more manageable.

According to Edison Research, the number of people who listen to podcasts increased by 37.5 percent between 2017 and 2020 and is predicted to continue growing during the next 10 years. The number of people who listen to podcasts isn't the one factor that is expanding. The amount of podcast episodes on the market has exploded over the past several years, reaching up to 43 million episodes that will be available across various platforms as of January 20 the year 2021. For those thinking of creating their own podcast, the first thing to do would be to figure out how they can create a name for themselves within the crowd.

One easy way to achieve this is to utilize an audio-video podcast in conjunction with your podcast that is audio only. In the case that there is just 1/3 of podcasters are opting to record videos in addition to their audio recordings, creating an interactive, attractive video podcast can be the fastest method to attract the interest of your followers.

Let's dive!

What is a video-based podcast?

There's a range of variants however a video podcast is simply a regular podcast in that the media format is audio and video, not. Videos in podcasts can be live broadcast or recorded or recorded, and may be simply the "fly up in the sky" video from the recording or incorporate more visually-based elements, like animated storytelling boards.

Audio podcast vs video The pros and cons

If you're looking to compare video and audio podcasts, you must take into consideration a myriad of factors that will determine the purpose of your podcast as well as the platform you select. Audio and video podcasts each offer their own unique advantages as well as drawbacks.

One of the major benefits of podcasts with audio is the comfort it gives for the listeners. The listeners can download audio podcasts whenever they want or even while participating in other tasks, like their morning commute or heading to the gym. Videos require listeners to completely engage with the material and therefore are not as popular in comparison to audio. Sometimes, however, the obstacle to entry is a benefit since viewers are much more active in comparison to listeners who listen to audio due to the need for focus to allow their ability to comprehend the contents. This is why video content ensures that all eyes are focused at your!

We recognize that video production may be a little daunting to a newcomer however, after you've got the correct technology and equipment by your side The process can be quite simple.

Video podcast software

Video podcast equipment

You can create a complete video podcast with only your laptop, but there are many other elements of the video-streaming equipment that could take your podcast's content to an entirely new level. This is an easy video-related equipment checklist to help with your planning.

Video podcast equipment checklist:

  • High-definition camera various camerasNumerous podcasts utilize a multi-cam approach to their video podcasts usually to take multiple viewpoints of an interview which takes place inside the studio. While it's by no necessity required to use several cameras, it could provide a more exciting and enjoyable viewing experience to the listener.
  • External micIn the end, the most significant element in any podcast is sound. To capture the best quality audio, with maximum clarity using an external microphone is strongly recommended. External microphones are simple to set up and improve your experience for viewers.

A variety of different podcast types that incorporate video (and some amazing examples)

Interview with 'In-Studio'

A video interview is held in one space with at least two participants. The location for the interview may be a studio used that is used for professional production, or typically, it's the home studio of a DIY.

We'll take a look below at the way they utilized their in-studio audio podcast to encourage their viewers to participate on  the production of their own content.

Talking heads

One of the most well-known kinds of video podcasts especially with the increasing dependence on electronic communications is the  remote interview. Remote interviews involve the host (or hosts) conducting interviews with guests using videoconferencing software. The type of interview used can be beneficial when hosts and guests live at different places, since it permits a conversation be conducted from the convenience of the home of each guest. As the world becomes more and more remote, these forms of podcasts are becoming increasingly popular. Podcasts that are remote and provide hosts with the capability of speaking with people who they could not otherwise converse with and have been an absolute pleasure to observe grow in the past couple of years.

Static image

Videos that contain only one static image are among most infrequent of selections. The majority of these podcasts are simple podcast that plays over one image or only one animated image. The image often includes the logo of the podcast or company of the podcast or company that is being discussed. Although static video podcasts could aid in reaching an audience that isn't yet reached (on Youtube, , and other sites for video) However, they don't bring in attention and interest in the same way as alternatives listed here. They can nevertheless be an ideal entry point into the world of storytelling through visuals.

Footage + audio

A video podcast consists of spoken dialogue which is displayed over visual footage whether animated or live. The majority of these podcasts contain pictures of what's being debated by the guest and can range from standard footage to animated clips.

In this video, we can see what the StoryCorps podcast does with its animated video to illustrate an interview by a host on his father.

Internal video podcast

Example of an internal video podcast from

Internal video podcasts function much like talks shows that are broadcast to a large audience within a business setting. Imagine the sales team, account management teams, customer support teams, and so on. Like, for instance, Technical Proof, HTML1is a podcast that is ongoing and features the engineering team for sales . The show discusses updates to products technological implementations, as well as tools to aid clients.

Internal video podcasts can be an innovative way to communicate with colleagues in a secure and safe channel. Therefore, if you're seeking creative ways to impart knowledge, engage remote team members, or create a the community of your business and enhance your culture, an internal audio podcast might be ideal for your employees.

How to create the perfect video-based podcast in a step-by step guide

The steps required to make video podcasts are simple if you have the required equipment to make an audio podcast, the software, and the other necessary tools already in place. Here, we outline a five-step process to getting your online video show up and up and running.

1. Select the type of video podcast you want to produce.

Selecting the type of format that you would like the video to be depending on the objectives you hope to accomplish and the audience you want to engage with. It is important to know, however, that whichever you choose it is possible to switch to a different format of the podcast at any point.

2. Film or create the film you'd like to include.

3. Modify the video so that it can be made into the thumbnail new.

4. Make sure you upload your own video.

Uploading your video to a hosting platform is the most important step towards making the video live on the web however it is just the tip of the iceberg when it comes to sharing and promotion of your content.

5. Promote and share your videos.

Successful video creators realize that the road towards digital success does not end after the upload. To maximize the reach of your video podcast the creators of content must use social media for amplification over a range of platforms. allows for users to seamlessly upload their video content to platforms on social media and create a video template to announce a forthcoming episode! Check it out below:

Ready to level up? Take your video podcast live

Lights, camera, podcast!

If you've considered starting your own podcast, what's keeping you back? If you have the right knowledge, instruments and an area you are passionate about, the opportunity to create an amazing video-based podcast is right within reach.

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