If you're selling software across the world it is crucial to provide the buyers payment options that are both familiar andconvenient for them. This eliminates friction in buying experience and leads to a higher rate of customer acquisition as well as the revenue.

Helps sellers achieve this by offering a variety of payment options. One such payment method that is among the most commonly used within the European Union -- is SEPA Direct Debit. Not only does this help to simplify payments across borders within the EU, but it also aids in reducing the chance of payment transactions that fail.

With 's new SEPA Direct Debit capabilities that allow sellers to not only collect payments within the SEPA area, but are also able to access chargeback management and can make refunds using the application.

What is SEPA Direct Debit and how does it Work?

SEPA (Single EURO Payments Area) is an network for transactions that has been implemented across the EU as well as a handful of other countries that allows consumers and businesses to make cashless euro payments by credit transfer or direct debit anywhere in the SEPA region.

Anyone in the SEPA region can make direct debit payment in Euros regardless of what currency their bank account is held in. This makes it easier and reduces the costs associated with cross-border transactions.

Through the SEPA Direct Debit, purchasers are sending money via a bank-to-bank transferlike ACH (Automated Clearing House) in North America. The typical time for clearing is 2-5 business days, and allows easy, unobtrusive payments to both individuals and businesses.

Why should I use SEPA Direct Debit?

As SEPA services more than 529 million people Any business that is seeking to increase their global presence would be remiss to ignore offering SEPA transactions to potential customers.

To use SEPA Direct Debit with , sellers just need to type into our portal for support in just two business days, it will be available on their website.

In this case, the process of collecting money from customers is the same as any other transaction. Customers will be able to use SEPA Direct Debit will be visible if they reside within one of the regions, as detailed in our document. The customer selects the method of payment and then enter their details, and then are able to make their transaction.

It is not only simple to set up SEPA Direct Debit from the seller portal however, it also provides a number of advantages to sellers looking to expand their business into the world market

• The reach of the company is greater than 500 million potential customers within the EU.
• Conversion rate increased by making it easier to purchase for European customers, since only a quarter of European customers use credit cards.
• Reduced failure rate of payments as a result of the bank-to-bank connection to SEPA Direct Debit.
• Improved retention through the elimination of payment failures due to credit card expiry or cancellation.