The Thousand Solutions Blog

41 best free marketing tools: Ways marketers can do more with low cost solutions

Mar 16, 2023

The best marketing tools help you save time and money and can make your work more efficient, but here's a most important part: it's not easy to find them.

Test out new tools and see the way they'll work in your workflow is a hero's quest. This requires effort, time and cold sales messages in abundance. What do you get? It is possible to try out a variety of free tools but rarely will you ever come across the top performers.

Good news though: we've created this list of 41 internet-based marketing tools that are free that will help you solve the tangle. This list contains tried-and-true instruments that I've personally used (and I would highly recommend) or genuine marketers utilize and swear by.

Be sure to bookmark this piece so you can go back to it whenever you require some tools in a list including AI-powered writing tools to time-saving and project management platforms.

Marketers, what are some useful tools for productivity and marketing that are free? you cannot do without?
Disclosure: This is a work I'm currently working on for an individual client.

-- Masooma | Content Writer (@inkandcopy) The 6th of March, 2023

Jump to a category:

Free CRM software

1. EngageBay

EngageBay is great for small and solo marketing teams to track and manage sales transactions on one platform. It offers an easy-to-use, drag-and-drop interface , as well as filters that allow you to separate contacts.

2. Zoho CRM

Zoho CRM is part of the Zoho suite of services, offering the option to download 5,000 records at no cost, and the ability to delete untouched records from your leads and free some space on the freemium version.

Freshsales CRM. It provides artificial intelligence-driven tools to help you prospect, identify leads and close sales.

Video producers

3. Create

Edit the video you make to add titles or other elements to it. You can also use the aspect ratio option to resize videos within minutes. You can also connect your account with social media platforms like Facebook and Constant Contact to share the video content you create straight using Create.

4. IMovie

iMovie remains an essential tool in video production, specifically for novices. The free video editor available for Apple devices allows you to create simple videos on the go. Start from scratch or get help from the software's Storyboards and templates.

 Option to pay once you are ready

Create's premium plan to unlock advanced features such as adding custom CTAs as well as end cards to your video and monitoring their engagement statistics.

Social media tools

5. Buffer

The no-cost Buffer plan lets you handle three social channels, letting you plan and schedule ten posts per channel (such an efficiency saver! ).

6. Social Remarks

Social Mentions analyzes the mentions of your brand as well as hashtags in social networks, revealing how often and in what the tone of your audience talking about you or using your custom hashtag(s).

7. Hypefury

Hypefury is a Twitter-specific scheduler -- great for marketers doubling down on this platform. You can schedule not only tweets but as well Twitter threads with this tool.

8. Sparktoro

Sparktoro is an instrument for analyzing the audience. Its tools are free and give you a score on Twitter users' real influence. It also helps you understand their followers, and show the content that other marketers are speaking about and tweeting about via Twitter.

 Paying option to think about once you are ready

Hootsuite   for organizing, planning, analyzing -- even report on social content using one tool.

Tools for editing and writing

9. Hemingway Editor

Hemingway Editor improves your writing's readability score. In order to do this, it emphasizes long sentences that are difficult to read and also those that use passive voice.

10. Grammarly

Grammarly freemium is a great tool to catch typos as well as examines your grammar.

11. SpeechTexter

SpeechTexter lets you speak to the program so that it is able to write your content -- great for days when you're just not in the mood or can't (God forbid!) to type.

12. ChatGPT

ChatGPT aids in brainstorming ideas, getting first drafts of the meeting agendas, and so on.

Writer that improves readability in grammar, repurposing, and grammar whilst maintaining your branding voice and editorial standard.

Collaboration and brainstorming

13. Miro

Utilize Miro's free plan to create three mind maps that can be edited as well as brainstorming boards (or pick from their pool of brainstorming templates).

14. Figma

Figma is a free tools for team collaboration that can be used to create prototypes and collaborating on designs.

 Option to pay once you are ready

Twist allows for a well-organized async team collaboration , which includes organized file sharing.

Content marketing tools

15. Coschedule headline analyzer

Headline Analyzer analyzes headlines for SEO and click worthiness, helping create engagement-driving headlines.

16. Blog Topic Generator

Enter five words related to your niche or blog theme and HubSpot's Blog Topic Generator can give you an entire week's worth of topics for topics to write around.

17. Content Idea Generator

Portent's Idea Generator is a great tool to generate thoughts for content writing. Input a search term and the tool will present a fistful of fun suggestions which you are able to make up your own.

18. PrimoStats

PrimoStats provides you with original statistics that you can add to your site without having to go down the rabbit hole of research. Free plans give users access to 1200 stats.

19. Yoast

Yoast is a no-cost WordPress plugin to improve your website's SEO by evaluating its use of keywords as well as its the readability.

GatherContent. It's a software for managing content which allows you to manage all aspects of your content marketingmake templates briefs, style guidelines, briefs and a workflow for content complete by an editor's calendar.

Tools for managing freelancers

20. Toggl Hire

Toggl Hire can help you evaluate the skills of freelancers prior to hiring them. You can create tests for their abilities.

21. Google Meet

Use Google Meet to make free calls with freelancers to discuss your company's brand and requirements for content.

 Paying option to think about at the time of its completion:

Content Harmony to generate briefs for freelancers.

Tools for invoicing

22. Zoho invoice

Zoho Invoice allows you to create no-cost invoices.

23. Deel

Deel is a safe payment system for recruiting and paying teams across 90 countries (in the free plan).

 Paying option to think about once you are ready

Invoicing can be automated using Deel premium Pay contractors in 150+ countries, and more.

Graphics and design tools

24. Canva

Canva Canva is an easy and simple tool for creating blog and social media images in a matter of the span of a few minutes. Make use of the template to begin or begin from scratch If you're skilled at making designs.

25. Venngage

Venngage is another intuitive software for DIY designers which lets you design five beautiful and free visuals, including presentations, infographics, reports, charts graphs, printable.

 Paying option to think about at the time of its completion:

Visme. Make use of it to make animated videos, as well as access your visual content's performance metrics.

Tools for Productivity

26. Otter.ai

Otter's Basic, free plan converts 30 minute long webinars, videos, as well as podcasts. You can complete the entire process manually. It is possible to transcribe up to 300 minutes in a month and upload up to 3 audio or video files.

27. screen recorder

28. Pocket

Pocket lets you save content (videos or podcasts) as well as blog posts) for reading them later. Additionally, you can add tags to the content to make them easier to find and get an audio player that reads written content for you.

 Option to pay at the time of its completion:

Evernote to take notes and organizing notes, setting reminders and sharing them with the team.

Time-saving and free tools for saving time

29. Zapier

Zapier helps you connect different applications and to automate the steps between them by using Zaps. Free plans let you create 100 one-step Zaps every month.

30. Waldo

Waldo It's the free Chrome extension that can speed your search. It provides a completely ad-free Google search experience; extracting content from high-ranking pieces for easy skimming, as well as filters that let users find what they're looking to find quickly and efficiently.

31. WayBack Machine

WayBack Machine It is an alternative Chrome extension that works to provide you with archives of websites. Make use of it as a source of the content you write and examine how your competition and/or successful businesses have planned campaigns over time.

 Paying option to think about at the time of its completion:

Zapier Premium for creating multi-step zaps.

Tools to manage projects

32. Trello

Trello is an extremely user-friendly tools for managing projects, offering users ten no-cost Kanban boards for managing your work in as many columns as required.

33. Notion

Notion is a fully customizable project management tool. You can use it to design Kanban boards, tables documents, or anything else you want. It also comes with Notion AI that summarizes content makes tables from hyperlinked content, and many more.

34. ClickUp

ClickUp is yet another user-friendly and adaptable tool that is easy to customize. You can use it to design documents, get different views of your project's pipeline and a lot more. If starting out feels daunting take a look at any of their templates, and you'll be ready to go.

Asana. It is great to use for project, task as well as work management, and has a myriad of integrations.

SEO tools for free

Google Trends will show you how popular a keyword or phrase is across defined time brackets.

36. Keyword Rank Checker

The Keyword Rank Checker from Ahref shows you where the search term you type in is ranking in the pages that show results from search engines.

37. Website Authority Checker

Another tool for free from Ahrefs, Website Authority Checker can help you determine a website's authority (DA).

38. AnswerThePublic

AnswerThePublic includes all the inquiries users are asking about the keyword.

39. Keyword Tool

Free Keyword Research Tool by Ryan Robinson gives you keywords for terms you search for that show their search volume and ranking their difficulty.

 Options to pay for at the time of completion:

Semrush or Ahrefs for an entire suite of keyword research tools as well as link building, and Clearscope for optimizing content to rank better.

Analytics tools

40. Google Analytics

Google Analytics is a no-cost tool to track your website traffic and engagement behavior (how long they're spending on a webpage, for example).

41. Hotjar

Hotjar's free service gives you unlimited heatmaps to understand the way your visitors are interacting with your site, the CTAs they're clicking, and what's causing them to get stuck.

 Option to pay once you are ready

Chartbeat to track analytics on engagement in real-time.

More free resources

Here's hoping you've found useful software to try from this list of free marketing tools. And if you're looking for more information about video marketing particularly, we've plenty of information for you: